There are mainly the following requirements for the registration of logo trademarks:
1.Salience: Graphics should be unique and distinctive, enabling consumers to associate them with a particular source of goods or services.
2.Non-functionality: It cannot be a shape determined by the nature of the commodity itself, or a figure necessary to achieve a certain technical effect.
3.Legality: It must not contain elements that violate law, morality or public order, such as graphic content involving obscenity, violence, discrimination, etc.
4.Originality: Preferably original design, can not copy or imitate others already well-known graphic trademarks.
5.Clear and distinguishable: the graphics should be clear and clear, easy to identify and distinguish.
6.Reproducibility: The ability to reproduce in a relatively fixed form so that it can be widely used and disseminated in commercial activities.
Association with the specified goods or services: the graphics must have a 7.reasonable association or implication with the goods or services applied for.
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Guocai Trademark Office
Guocai IP Law firm, founded in July 2004, is a registered firm for Trademark Registration, Patent applications, Patent protection, Intellectual property case and other services.
Address 1403, Wanda Office Building A, 888 Century Avenue, Jinjiang, Quanzhou, Fujian Province 362200, China